(2001) Harder, Better, Faster, Stronger - Daft Punk
(2009) This Must Be The Place - Miles Fisher
(2003) Brand New Colony - The Postal Service
(2007) The Girls - Calvin Harris
(2000) Idioteque - Radiohead
(2005) Badass - The Crystal Method
I realized earlier this week that the media just gave up - this decade will have no name. And that's only proper, it was a kidney stone of a decade. But no one even attempted to come up with a name that would stick. There was chatter about it at the beginning of "The Decade" - will it be "The Ohs" or "The Naughts" or "The Nil Set" or what have you. But once that died down, nothing had been decided.
It's like that point in history when everyone was talking about the names of generations. And those who controlled the media at that time - Baby Boomers - came up with names for generations going back centuries. They weren't happy with naming cohorts of a certain genre or way of life - the Lost Generation, the Beat Generation - they were dead set on proscribing when these generations began and ended, and everyone fell into the same category (everyone white and middle-class, anyway) and called their parents the Greatest Generation, themselves re-branded as Boomers and lowly old us as Generation X.
And then, apparently ran out of ideas. (Gen Y? Gen Z? As the kids say, for real?) Or interest. Because it doesn't really hold up well.
So we have no name for this decade. As Top Ten Lists are created, they are sheepishly referred to as "The Top Ten Songs Of The Past Decade" or "Of The Last Ten Years" ignoring the fact that this is going to make it very difficult for lite contemporary stations to sell their playlists. Know how pop stations play the hits from "The 80s, the 90s ... and Today!" Next year they will be playing "The Hits from Today ... and yesterday!"
I heard some guys on the radio bickering about whether next year will be called "Two Thousand Ten" or "Twenty-Ten." Well, duh. People are going to call it both, and no one is going to be punched in the face for it.
I think my favorite turn of phrase was when someone referred to their upcoming season as the "Oh-Nine, Oh-Ten Season."
Distance: 3.25 miles
Temperature: 50º
Weather: cool & leafy
Weight: 159 lbs.
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